WHAT WE DO

At HeavyDuty Branding, we believe that to tell a complex story, you must know how to tell it simply. 
That’s why we focus our efforts across three primary disciplines.
Brand Strategy 
After researching markets and reviewing analytics, we craft strategies that focus on the best opportunities for our clients based on their budgets. Before a plan is enacted, we put into place innovations which can track and evaluate performance.  
Specific capabilities include: 
  • Strategic development
  • Lead generation
  • Marketing plans
  • Research and testing plans
  • Consumer insight and monitoring
  • Channel evaluation     
Digital 
Our team creates digital campaigns and programs that drive business, improve customer service, and deliver a higher return on investment. We also believe in the effectiveness of inbound marketing and the practice of using compelling content to draw customers to your company.  
Specific capabilities include: 
  • Inbound marketing
  • Growth-driven web design
  • Digital marketing
  • Email marketing
  • SEO/SEM Analytics
  • Webinar development 
  • eLearning Development   
Creative 
HeavyDuty Branding enhances your business image by maintaining consistency throughout all your marketing and branding initiatives through design and copywriting. From digital to analog, we can develop creative that breaks through and earns attention. 
Specific capabilities include: 
  • Print advertising
  • Direct mail
  • Trade Show
  • Videography
  • Brand identity
  • POP/Environmental     
“HeavyDuty Branding has a great blend of exceptional creativity and project management skills. Under the stress of deadlines, they were able to present creative solutions to challenges that arose during 
the project.”   
— Tim Hunter, Avure Technologies

HOW WE DO IT

Creating a Safety Brand for
the Bennett International Group
Located just south of Atlanta in McDonough, Georgia, Bennett International Group, LLC is a leader in the world of innovative logistics for transportation services. They employ a unique
owner-operator business model for their drivers, distinguishing them from the competition. After working with HeavyDuty Branding in the past, the marketing team at Bennett International Group presented our team with a particularly challenging branding project. 

WHO WE DO IT FOR

Within the B2B space, we create the best results for these three types of companies:
Manufacturers 
Manufacturers should focus on manufacturing—not marketing. That’s why we serve as the marketing department for many of our clients, helping throughout the entire lifecycle of a product from development to lead generation.   
Distributors 
Distributors need integrated marketing strategies to make sure buyers can find—and purchase—products. We understand the dance between the distributor and the manufacturer and how to work with it across marketing channels.       
Service Providers 
Service providers are endlessly challenged to drive down costs and increase customer base. We stand apart from other agencies because we understand the pressure and effectively communicate its value to help increase engagement.  
“HeavyDuty Branding has a structured and transparent process that enables our entire team 
to know the status of a project at any given time, so deadlines never get missed.”  
— Howard H. Atkins, General Cable
Who We've Helped
LET'S TALK!
Call us at (404) 577-5598 or fill out the form below and we'll be in touch soon. 

OFFICE HOURS
Monday - Friday 9:00am - 5:30pm

OUR LOCATION
HeavyDuty Branding, Inc.
183 DeKalb Industrial Way
Decatur, GA 30030-2201 USA

(404) 577-5598

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